Keeping pace with the industry

A brand overhaul for the Continental Automated Buildings Association

CABA was a pioneer in the smart home and building sector but a lot has changed since the organization was formed 25 years ago. CABA needed to reconnect with its growing membership of tech heavyweights. We developed a new logo that maintains existing brand equity, a tag line and an extensive suite of new brand collateral that re-establishes CABA as a thought leader in the connected building and home industry.

caba-logocaba-logo
caba-lockupscaba-lockups
caba-tagcaba-tag
caba-colorscaba-colors
caba-councilscaba-councils
CABA-brand-guidebook-pages-1CABA-brand-guidebook-pages-1
CABA-brand-guidebook-pages-2CABA-brand-guidebook-pages-2
caba-stationerycaba-stationery
caba-iconscaba-icons
caba-bannerscaba-banners
caba-totecaba-tote
ihomes-logoihomes-logo